pattern-img
Image

THE KINGDOM’S PREMIER COFFEE INDUSTRY SHOWCASE

Introducing CoffeeZone, the newest addition to the Hotel & Hospitality Expo Saudi Arabia, created to brew up new business opportunities and bring the full coffee journey to life - from roasting and brewing equipment to speciality blends and café concepts.

CoffeeZone is where tradition meets innovation, and where Saudi Arabia’s deep-rooted coffee heritage inspires the next generation of hospitality experiences.

CoffeeZone offers a focused, high-impact environment for exhibitors and buyers to connect, innovate, and grow in one of the world’s fastest-growing coffee markets.

WHY SAUDI ARABIA, WHY NOW?

Saudi Arabia’s coffee culture is experiencing remarkable growth, driven by deep-rooted traditions, a thriving café scene, and a new generation of coffee enthusiasts. With over 8,900 branded coffee shops and strong investment in hospitality and F&B under Vision 2030, the Kingdom is emerging as one of the region’s most exciting coffee markets. CoffeeZone brings together coffee brands, roasters, equipment manufacturers, distributors, and industry professionals, offering a dedicated platform to connect with a rapidly expanding market full of opportunities.

The Kingdom consumes 36 million cups of coffee every day with demand growing year on year

The Saudi Coffee Company has pledged $320 million in investment to scale local production and global recognition

Saudi Arabia represents one of the fastest-growing coffee markets in MENA with projected growth expected to reach USD 2.27 billion by 2033

WHO WILL YOU MEET?

At CoffeeZone, you’ll engage directly with the industry leaders and buyers driving Saudi Arabia’s coffee and hospitality growth. CoffeeZone attracts a curated audience of:

• Café and coffee shop owners and franchise operators

• Coffee growers and producers

• Hotel operators and F&B directors

• Roasters and distributors

• Importers and exporters

• Franchise investors

• Restaurant and catering buyers

• Hospitality consultants and procurement heads

Every conversation here is a potential partnership, whether it’s a first-time café operator looking for the perfect supplier, or a hotel group sourcing premium blends for their next launch. These are decision-makers looking for innovation, quality, and partnerships in the coffee space.

Image
A SINGLE DESTINATION FOR HOSPITALITY AND DESIGN IN SAUDI ARABIA

Hotel & Hospitality Expo Saudi Arabia and INDEX Saudi Arabia come together under one roof creating a unified platform for the Kingdom's hospitality and interiors industries. Bringing together hotel operators, designers, developers, procurement teams and suppliers shaping Saudi Arabia's hospitality, residential and commercial projects.